Customer Retention needs a Customer Success Strategy. What is CS?
A customer success strategy is a business approach focused on building and maintaining a long-term relationship with customers by...
top of page
Search
Mark Meijer
- Apr 21
- 3 min
What is Consultative Selling? An Overview.
A long and important part of my career I spent with Gartner. In the information technology sector Gartner is recognized as one of the...
0 views
Mark Meijer
- Apr 19
- 2 min
Managing Sales Executives: Questions to Ask and Motivating Factors.
When managing a sales executive in a business review, it's important to have a clear understanding of their performance and the goals...
6 views
Mark Meijer
- Apr 18
- 3 min
Hiring Sales Executives for your Startup. What Mistakes to Avoid and Questions to ask?
Hiring the wrong sales executive can be costly for a startup, both in terms of time and money. Here are some ways to avoid making this...
5 views
Mark Meijer
- Apr 17
- 2 min
Sales Metrics, Foundation for Building and Scaling a World-Class Sales Force.
What gets measured gets done! Data is the key to making informed decisions and achieving success. Without analyzing these indicators, it...
0 views
Mark Meijer
- Apr 14
- 2 min
Steps for Building and Scaling a Sales Force in a Tightening Funding Landscape.
Building and scaling a sales force can be a significant challenge for a startup, especially when working with limited resources,...
0 views
Mark Meijer
- Apr 13
- 3 min
What is Social Selling and Why Should Startups Consider it.
Social selling is a sales strategy that involves using social media platforms to engage with prospects, build relationships, and...
0 views
Mark Meijer
- Apr 10
- 4 min
Steps for building a Cost Conscious Sales Strategy for Startups.
Building a cost-conscious sales strategy is essential for startups due to limited resources, the need for efficiency, scalability,...
4 views
Mark Meijer
- Apr 9
- 6 min
The Connection Between Startup Value Proposition and MVP: A Path to Succes
MVP as a Validation Tool for the Value Proposition The startup value proposition and minimum viable product (MVP) are closely related in...
11 views
Mark Meijer
- Apr 8
- 4 min
How to Create Great Value Propositions for Startups.
During my mentor discussions with founders, a significant amount of time is dedicated to articulating the value proposition of their...
10 views
Mark Meijer
- Apr 7
- 5 min
6 Common Steps of a Go-to-Market Strategy for Startups.
A go-to-market (GTM) strategy is crucial for startups because it helps them introduce their product or service to the market in a...
15 views
Mark Meijer
- Apr 3
- 4 min
What does a Great Pitch Deck for Startup Funding look like?
In this article I outline several aspects of creating a great startup pitch deck. Beginning by explaining why it is important as a tool. ...
13 views
Mark Meijer
- Mar 27
- 2 min
What are the Best Practices for Mentoring a Startup Founder?
Mentoring a startup founder can be a rewarding experience for both parties involved. Here are some best practices to keep in mind when...
10 views
Mark Meijer
- Nov 21, 2022
- 1 min
The Profile of a Turnaround Manager
Profile of a turnaround manager
2 views
Mark Meijer
- Mar 1, 2022
- 5 min
Forming, storming, norming and performing - An introduction to team development
When it comes to organizational behavior, business leaders must master the art of successful team dynamics in order to drive high...
13 views
Mark Meijer
- Feb 23, 2022
- 3 min
What Makes Leaders Inspirational To People?
Despite what might be going on in the world around you, the people who we look up to as leaders tend to be people that we admire and,...
8 views
Mark Meijer
- Feb 23, 2022
- 4 min
The Six Stages of Behavioral Change
A major factor when trying to inspire change or refocus your team as a manager is how to make those changes stick. This is where lasting...
1 view
Mark Meijer
- Feb 18, 2022
- 3 min
The Five Ingredients of Leadership, a Recipe to Remember
Not too long ago I was going through a presentation I prepared some 10 years ago. It contained a great quote on leadership. A quote that...
0 views
bottom of page